How To Book ‘Em Without Meeting – Friendors Consultancy

It’s a dream of all of ours to just sit at our office desk and have phone calls pour in by the hundreds giving us deposits to book their day on our calendar. The only problem is that our brands aren’t large enough to be that well trusted. We’re here to share some tips on how to book clients over the phone.

  • Make sure your website is always up to par. They won’t trust you if your site sucks.
  • Remember that you go past your own site. Make sure you have a presence on other websites – blogs, vendors you’ve worked with, etc. When they Google your company and your name (which they will) it’s awesome if they find other credible sites talking about and linking back to you.
  • You have to have social profiles for your company. If they are on your website and begin to look for your social accounts (instagram, facebook, etc) and you don’t have valuable and consistent content on there (or the profiles don’t exist at all) that causes the lead to wonder if you even exist which means it’s time for a meeting!
  • Have tons of reviews readily available online. If you have reviews online, that places you as a trustworthy professional for their event.
  • Send them absolutely everything they need before booking – your investment info, special links to events you’ve done at their venue, links to reviews, links to photos similar to what they are asking for (pink flowers? put together an email with 10 links to pink flowers you’ve done!). If you provide them with everything they need to make their decision they usually make it remotely – no meeting necessary.

The secret to booking without meeting is really to just be an established and well trusted brand online – on your site and other peoples sites. That takes a really long time to build up but is something we should constantly be working towards.

More tips to come soon!


Favorite Internet Finds

You know how our Favorite Internet Finds goes so here ya go!

5 Things To Do Before Purchasing Your Wedding Dress

Hi! Six Hearts Photography here!

We’re sure you’ve seen a bajillion posts on how to find the best wedding dress for you – how to decide which shade of White, how to budget, knowing your dress code, how to discover your body shape, yadda yadda yadda. Well, we’re here to give you just a little bit of advice from a photographers perspective. Now, we’re no professional fashionistas, dress designers, or shop owners, so take us at face value, but hey, we think we’ve got some good opinions.

Before you buy your wedding outfit:

1. Sit down in your dress. Just for a little while. How do you feel?

2. Try on undergarments with the dress, preferably the ones you plan on wearing. You have no idea how many bras we see poking out of wedding dresses. Like, 1 out of every 15.

3. Wear it for a while before purchasing – walk around the store. Are you comfortable?

4. Know what you’re going for but follow your heart. Corny, right?

5. Know that you totally don’t even have to get a traditional wedding dress. Like, seriously. You want a pink jumpsuit instead? DO IT. Same rules apply.

Share this with your engaged girlfriends!


Instagram Updates We Love – Friendors Consultancy

Instagram just swept in and made a few updates and we’re here to share How To’s on two of the features that we’ve been utilizing on the platform.

1. You can now save posts for viewing later.


Say you come across a post that you love and want to save for later. Now, just like on Facebook, Instagram has a “Saved” tab so you can do that.

You’ll notice the feature beneath the right corner of the image – a little icon that looks like a bookmark. Just tap that and you’ll notice the photo appear at the bottom of your window and the bookmark icon is now black to show it’s saved.

How do you access Saved posts later?

To access saved posts, you go to your profile and you’ll notice the bookmark icon is now next to the photos of you icon. Click it and waluh.

2. Profile tags in Stories are clickable now.

Instagram now allows clickable tags in their Stories section of the platform.

Just begin posting a story like normal. Type @username (just like with a profile post) and click their profile when it appears in the pop up options of users. Tapping the profile makes the @username underlined – that’s how you know it’s tagged.

If you do not click the user when it appears as an option and the underline does not appear then your tag isn’t being applied.

Post your story.

Since you’ve made your tag clickable, your viewers can now click it and navigate to that users profile – making the story a whole lot more interactive, effective, and user friendly.



If you have any questions or need help with anything, reach out anytime to





An Online Review Tip You May Not Know – Friendors Consultancy

With a world where buying decisions about weddings are made mostly off your internet presence, we all know how important reviews are, but have we been doing them wrong?

There are soooo many sites to get reviews on – The Knot, WeddingWire, Facebook, and more. How do you choose which to focus on? Do you do them all?

We used to think “oh, this Facebook review we just got is so sweet! I wonder if they would put this on WeddingWire too?!” and then we’d ask and they always would. They would simply copy and paste. No problem, right?

Well, we’re here with a tip and something you might not know.

Google does not like the same reviews pasted across your different profiles. They look at that as you trying to trick the system, as repetitive content that can’t be trusted, and it actually counts against you with their SEO.

Our tip is to choose one site and focus on it. Your clients will notice that’s where you collect and Google shall reward. 😉


A Really Cool Instagram Planner – Friendors Consultancy

You may remember when we shared a few Social Media Planning Tools with you all, like Hootsuite and Later, and when we elaborated on How We Make Our Instagram Cohesive, but we’re here with a new app we’ve discovered that we really think tops the cake. (is that a saying?)

If you haven’t heard of this app, you’ll be thanking us from the bottom pits of your heart for forever after you try it out.

It tells you the best hashtags, the best times, allows you to schedule posts, and to even drag and drop your images in a predicted grid view on your phone so you can match them up cohesively before posting. The other apps we’ve blogged about in the past have some of these functionalities as well but this one’s user friendliness and variety won us over.

It’s free up until you meet the number of free grids and free uploads you’re allowed in the free plan. For just 2.99 –  4.99 a month you could be rolling in all of the features. (we are!)

You ready for us to finally tell you the name of it?

It’s called Unum.

Click here to download!


Social Media Content Ideas – Friendors Consultancy

Struggling with what to share on your social accounts besides photos from events you’ve done?

There’s a “holiday” – official, national, or just plain wacky – every day of the year! Why not have some fun and take advantage?

For example, caterers, did you know that January 2 is National Buffet Day? Yup! Or that January 6th is National Bean Day and National Shortbread Day? Why not have a little fun in the kitchen and share a recipe with your followers for these things?

June 1st is National Say Something Nice Day. Why not share photos of your favorite local professionals on your social account and say something nice about them? Or do a video round up of each person on your team saying something nice about someone else on the team? Or a post of all of your most recent 5 star reviews where people went on and on with nice things about you? Just ideas.

How do we know these random dates? How can you come up with content for your brand every day of the week?

There’s this dope website we browse sometimes, National Day Calendar.

We think it’ll inspire ya. 😉

Click here to view the National Day Calendar 


Favorite Internet Finds – Social Stats, Guest Posts, + More – Friendors Consultancy

Hey there, Friendors!

We haven’t shared our Favorite Internet Finds with you in a while so we figured it was time. Here are some various links around the internet that we found helpful, educational, or just plain pleasing.