Hey there, Friendors!
We’re sure you’ve seen the new Instagram update, where you can now upload more than one image and your viewers can swipe to see more. It’s officially called carousel posts but we’re calling the feature SWIPE. It was originally only available to advertisers but Instagram just rolled the feature out to all users.
We are in loooove with it and wanted to share some tips and advice for when to use it and some links to help get your groove goin’. Let’s get started!
- You are now allowed 10 images in one post. That’s soooo many!
- You can post photos and videos together.
- All likes and comments apply to one post
WHEN TO USE SWIPE:
- Listacles: Swipe is perfect for listacles. Here are a few examples to get your brain rolling with more ideas: 10 Bridal Hairstyles We Love, 5 Flowers In Season For Fall Events, 7 Times The Flower Girl Stole The Show, etc.
- To Prevent Spamming: You know when you get in that mood and you want to share like a billion photos in one day? Or when your company is at more than one event a day and you want to show everyone? It’s kind of annoying to spam with a photo from each of your events in one day. Now, you can put them together and say something along the lines of “We’re out working at 7 events today – swipe to see a peek into each one!”
- BTS: Behind the scenes photos are fun and everyone wants to see them, but they should not be the main attraction of your instagram Share BTS images once or twice a week in Swipe format so your feed is full of finished product posts and just a few sprinkles of BTS. You could even post the final product as the first image in your carousel and then say “swipe left for bts to see how we got this photo!” or “swipe to see our team dancing in the kitchen while making this delicious pie for today’s event” or something.
- How To’s: Everyone loves a little how to, especially when it’s helpful to them. Here are a few ideas: How To Hold Your Bouquet For Photos, How To Tie Your Bow Tie, etc.
- To Tell A Story That’s Too Important For Stories: Stories are popular right now but what if you want to tell a story that’s too important to disappear in 24 hours? Instagram’s got ya now.
- This new feature automatically crops each image square. Make sure you are choosing images that are good compositions for squares and that you’re not cropping your or photographer’s images poorly.
- Don’t forget to tag each photo individually! Even though likes and comments apply to one post only, you can and should tag each image individually.
- Post photos and videos together in one swipe post!
LEARN MORE WITH THESE LINKS WE FOUND: